ABOUT SIMON DIEZ

PORTRAIT ARTIST.
PERSONAL BRANDING PHOTOGRAPHER.
EDUCATOR.

Simon Diez is a portrait and personal branding photographer based in Marysville, Washington, whose work lives at the intersection of Fine Art Portraiture, Cinematic, Glamour, Fashion, and Editorial storytelling. Born and raised in Lima, Perú, he is known for creating portraits that feel powerful, elegant, and timeless.

His portraits are defined by the connection he builds with each person he photographs. He has built a reputation for helping people feel comfortable, respected, and confident, allowing their presence and character to emerge naturally. Clients consistently praise his ability to create an environment where they can relax and fully engage in the experience. His distinctive style draws clients from across the Seattle area, throughout the Pacific Northwest, and beyond and is recognized for its sculpted light, emotional depth, and unmistakable presence.

ARTIST, STORYTELLER, AND CREATOR

Deeply influenced by master painters such as Rafael, Rembrandt, Caravaggio, Velázquez, Rubens, Boucher, and Goya, Simon creates portraits rooted in classical tradition while remaining modern and intentional, what many describe as a Modern Day Dutch Old School aesthetic. His understanding of light, form, and human behavior allows him to create portraits that feel intentional, dimensional, and alive. As Simon often says, “Technique is the mother of art.” This principle guides every aspect of his work.

He creates portraits for entrepreneurs, executives, artists, creatives, and individuals who understand the importance of how they present themselves to the world. His work serves both those developing personal brands and those seeking portraits that feel authentic and enduring. His clients include internationally recognized musicians such as Bruce Kulick of KISS and Grand Funk Railroad, Phil Soussan of Ozzy Osbourne and Last In Line, Red Devil Vortex, and Charlie Parra of Saratoga.

PHILOSOPHY, CONNECTION,
AND LEGACY

For Simon, the camera is simply the instrument. Light is the language. The real art lives in the connection that develops during the process. Through trust, awareness, and direction, he creates an experience where people feel seen and valued. A meaningful portrait reflects more than appearance. It reveals presence, emotion, and identity.

Beyond his photography, Simon is an educator and mentor dedicated to helping photographers grow both creatively and professionally. He teaches photographers how to master lighting, become more creative and resourceful with what they already have, and build strong foundations that allow them to turn their passion into a sustainable, profitable, and meaningful career. His teaching emphasizes structure, discipline, and confidence, the essential elements required to build a meaningful and profitable business.

Simon’s work is driven by a clear purpose: to create portraits that matter. Images that help people recognize their value and strength.

He hopes to leave this world a little better, a little more inspired, and a little happier. His greatest success is not measured only by the images he creates, but by the confidence he helps build, the lives he helps shape, and the example he sets for his children and for those who experience his work.

Technique creates freedom. Connection creates meaning.

His work is not about trends. It is about legacy.